Marketers will spend 2014 retaining existing customers – with Facebook [study]
Getting new clientele on the books should always be one of brands' top goals, but 2014 might be the first time online businesses devote more resources to retaining existing customers, rather than...
View ArticleReduce, reuse & recycle your content: Waste not, want not marketing
"Earth Day isn't a real holiday, we don't have off from school," spoke a wise 9-year-old I know. I'm also sitting at my desk this Earth Day, but with a different attitude. Earth Day is a day for work …...
View ArticleBrands that use content marketing are already building links the right way
Some brands are allocating too much of their budgets to traditional link-building strategies, when studies show the most effective tactic is content marketing. Continue reading →
View ArticleHow LinkedIn became a top traffic source for a telecom company
One of Brafton's clients turned LinkedIn into a top source of referral traffic with an audience-focused social media strategy. Continue reading →
View ArticleWhy outsourcing works: LinkedIn shares & traffic soar with one-team approach
One of Brafton's clients executed a project with original reporting, trending blog content and custom visuals for a surge in traffic and social shares. Continue reading →
View Article
